Swipely today announced the opening of its site to all U.S. consumers, following a successful invitation-only beta period. Swipely imports purchase information from credit cards, debit cards, or email accounts so that users can share (ala Twitter) information about what they're buying and where they're shopping.

To share card transaction data, users must provide their online banking credentials to Swipely.

Swipely, a new online service that gives users an easy way to turn their purchases into conversations, has announced completing a Series A round of financing led by Index Ventures with participation from Greylock Partners, First Round Capital, and a number of well-known angel investors. A preview version of Swipely's service is now available by invitation. READ MORE »

In an article titled "For Web’s New Wave, Sharing Details Is the Point", Brad Stone writes for the New York Times about the new way of social data sharing - what he calls helping people "indulge their urge to divulge" - and how new companies such as Blippy, Swipely and others are being built on that notion. He writes that Blippy, for example, "hopes to one day make money by, among other things, taking a commission when people are inspired to imitate their friends’ purchases posted on the site."

Separately, MG Siegler reports for TechCrunch on Blippy's recently closed $11.2 million round of funding led by August Capital. READ MORE »