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February 05, 2013

Amazon Introduces 'Amazon Coins' Virtual Currency

Amazon logo 140pxAmazon has announced 'Amazon Coins', a new virtual currency for purchasing apps, games and in-app items on Kindle Fire.

“Developers continue to report higher conversion rates on Amazon compared to other platforms,” said Paul Ryder, Vice President of Apps and Games for Amazon. “Now we have another new way to help developers reach even more of our millions of customers. Amazon Coins gives customers an easy way to spend money on developers’ apps on Kindle Fire in the Amazon Appstore—and we’re giving customers tens of millions of dollars in Amazon Coins to get started. Developers who aren’t yet in the Amazon Appstore will want to make sure their apps have been submitted and approved by April 25 so they’re ready for customers to start spending their Amazon Coins.”

More details area available at http://www.amazon.com/amazon-coins. As a reference for comparing virtual currency schemes, see the Glenbrook Virtual Currency Report from February 2012.

Elavon Acquires Canadian Merchant Processor

Elavon logo 140pxElavon announced that it has acquired Collective Point of Sale Solutions Ltd. (Collective POS) in Toronto, Canada.

“The opportunities for Elavon to leverage Collective POS’ solutions and established customer base in Canada will deliver the best of both companies’ offerings to the Canadian marketplace,” said Tom Boyer, President of North America for Elavon. “Establishing a greater presence in the Canadian market is in line with Elavon’s global growth plans.”

Collective POS serves nearly 12,000 businesses across Canada and processes in excess of $1 billion of purchase volume.

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