Medagate, a wholly owned subsidiary of InComm, announced the launch of the MasterCard Dual Value Health Card, the first dual network healthcare spending card.
With the Dual Health Value Card, administrators can designate spending for certain items, such as flu shots, prenatal vitamins or smoking cessation products. Retailers and benefit providers can also offer coupons or special promotions to specific populations (for example, allergy sufferers on the first day of hay fever season). Funds and items on defined contribution and controlled spend lists can be reloaded and redefined at any time. The Dual Value Health Card’s functionality allows plan administrators to give access to flexible benefits, and the distinct tracking allows health program providers to restrict the cards from being used to purchase items such as alcohol, tobacco and other non-approved items.
The Dual Value Health Card enables employers and health plans to combine a member/employee healthcare funding purse with a restricted-spend purse for targeted items and incentives.