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American Express Debuts Membership Rewards for Mobile Gift Cards

Amex logo 140pxAmerican Express has announced that Cardmembers can now use Membership Rewards points for smartphone-enabled gift cards and use them instantly to pay with their smartphones.

“We know our Cardmembers want the flexibility to use the points they’ve earned for rewards they want, when and how they want them,” said Christopher Besendorfer, Vice President Loyalty and Membership Benefits, American Express. “As the worlds of online and offline converge, we're finding new ways for Cardmembers to use points, whether at home, on the run, and now instantly in-store with a Mobile Gift Card.”

Mobile Gift Cards are currently available for eight different retailers including: Banana Republic, Gap, Old Navy, PBteen, Pottery Barn, Pottery Barn Kids, West Elm and Williams-Sonoma.

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