Gyft Brings Gift Cards From Over 200 Retailers To Apple’s Passbook

Gyft announced its complete application integration with Apple’s Passbook on iOS 6. Gyft offers retailers a simple way to push gift cards to Passbook while giving consumers even more flexibility and convenience for storing, sending, and redeeming their gift cards on Apple’s mobile devices.

“Gyft is thrilled to be fully integrated with Passbook for the launch of iOS 6 and the iPhone 5,” said Vinny Lingham, CEO of Gyft. “You can now conveniently sync any gift card from your Gyft wallet with Passbook. We are also powering our retail partners to connect directly with Passbook through Gyft’s digital gift card platform."

Gyft recently debuted its mobile app as a TechCrunch Disrupt finalist, launching with more than 200 major retailers, including Amazon.com, Brookstone, Lowe’s, and Sephora.