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Zynga and American Express Launch Zynga Serve Rewards Program

Amex logo 140pxAmerican Express and Zynga have announced the launch of Zynga Serve Rewards, a new program that is tied to the Serve digital wallet.

“We’re thrilled to expand our relationship with Zynga and provide an easy way for players to earn Zynga virtual game cash by learning about Serve and signing up to receive the many benefits of our digital wallet,” said Dan Schulman, President of Enterprise Growth, American Express. “As the commerce landscape continues to change, and online and offline spending converges, Serve is focused on partnering with companies like Zynga to create unique value for our customers in the environments they love.”

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