“ROAMpay X makes it easier for merchants to accept credit cards securely on their mobile phones, and the more convenient one can make the experience, the more revenue merchants will generate,” said Will Graylin, CEO of ROAM Data. “We see this as the beginning of an exciting relationship that will drive additional value to mobile merchants using U.S. Cellular devices.
We’re rolling out a one-stop shop for merchants to engage their customers directly during every part of the shopping lifecycle – generating demand from consumers through location-based offers, making payments accessible from any device (not just from the mobile phone), and offering more flexibility to customers even after they’ve checked out.
Be sure to check out the video of the consumer experience that is included in the post.
On the web:
On the wires: