American Express and Groupon Hong Kong have announced
that the two companies are partnering to let American Express Cardmembers redeem Membership Rewards for Groupon cash vouchers at a 60% discount.
The collaboration sets a major milestone for both American Express and Groupon Hong Kong. Groupon Hong Kong has become the first Membership Rewards partner of American Express from the online group-buying category, adding a new dimension to the American Express Membership Rewards program and offering American Express Cardmembers broader choice in their rewards selection.
In related news, American Express also announced a new reward card for business customers that earns double points for spending on online advertising.