, a full-service bank that specializes in serving the financial needs of the greater Philadelphia and South Jersey regions, has announced it is unveiling a new, education-themed retail banking concept
with the opening of two new branches in Cherry Hill, New Jersey.
“Beneficial Bank is not only a bank, it is an education company that puts a priority on providing customers with the tools and resources that they need to become smarter about their money and do the right thing financially,” said Gerard P. Cuddy, President and CEO of Beneficial Bank. “Our two new campuses in Cherry Hill are a representation of Beneficial’s education philosophy and we plan for these innovative retail banks to become the blueprint for the next generation of Beneficial Banks.”
As a part of Beneficial Bank’s education mission and to commemorate its introduction to the community, the bank will donate $20,000 to the Cherry Hill Public Schools to support financial literacy education at Cherry Hill High School West and Cherry Hill High School East in the 2010-2011 school year.