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December 13, 2010

American Express Identifies Five Key Trends Driving Consumer Spending

Amex_logo_140px.pngAmerican Express recently announced the results of new research on consumer spending behavior, identifying a “New Era of Pause and Purchase” that shows U.S. consumers are giving more thought to their purchasing decisions and redefining what it means to be a smart shopper today. One trend, Check In to Check Out, explores the interaction between mobile devices and location-based coupons and incentives. The full report is available here.


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