Survey Says Use of Smartphones by Bargain-Hunting Consumers is Changing the Customer-Retailer Relationship
A global survey by Accenture on mobile devices and shopping shows that "smartphone users would find it useful to download money-off coupons to their phones (79%), and receive instant money-off coupons as they pass by an item in a store (73%). Conversely, fewer than half (48%) of smartphone users have downloaded a coupon from their PCs."





