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Memo to Bankers: A Customer is Someone Who Pays You

Tags » Debit Cards, Financial Regulators, Glenbrook, Interchange Fees, Payments Views  » Comments (0)

Carol Coye Benson - Glenbrook.comIn a post titled "Memo to Bankers: A Customer is Someone Who Pays You" over on PaymentsViews.com, Glenbrook's Carol Coye Benson comments on the passage late this week of the Durbin amendment - and its implications (if the amendment survives) for retail bankers.

Carol writes:

I think the underlying problem that banks are dealing with is that too much of their retail customer revenue is hidden – that is, their customers don’t know they are paying it. It seems to me that you really don’t have a customer unless the customer is making a conscious decision to pay you. ... (click to continue reading)

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