Chase Card Services has introduced Chase Blueprint
- calling it "an innovative set of features that dramatically improves the way customers can manage their spending and borrowing. Blueprint helps consumers take charge of their finances with free tools they can use to pay down balances, manage everyday spending and pay off major purchases."
Blueprint, in what Chase is saying is a "first for the banking industry", enables Chase customers to better manage their expenses – from everyday spending like groceries to major purchases like appliances or home repairs – and adjust their plan at any time without penalty. Blueprint is integrated into customers’ accounts, enabling them to create customized payment plans and track their progress on every statement, either online or on the phone working with a Chase advisor.
Chase says that the launch of Blueprint follows more than two years of planning and research focused on better understanding the way consumers think about borrowing. According to a Chase survey of 4,026 U.S. consumers, 74 percent say it is “very important” that they have complete control over managing their finances and believe that cards are an essential part of that equation.
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