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First Data to Integrate Accertify's Fraud Prevention Platform

First Data and Accertify have announced an agreement to integrate Accertify's fraud prevention platform with First Data's eCommerce processing gateways and platforms.

According to the two companies, "the integration of Accertify's Interceptas® platform will provide First Data with a comprehensive, end-to-end fraud deterrence solution. This solution will equip First Data's customers with tools to help mitigate risk and reduce losses associated with fraud. The solution also eliminates the need for merchants to deploy separate payment and risk platforms. First Data will offer this combined solution to its 300,000 merchants around the world that sell goods or services over the Internet and in a card-not-present environment."

"The faceoff between fraudsters and merchants continues to escalate," said Souheil Badran, First Data senior vice president and division manager for eCommerce. "Together with Accertify, we can leverage our knowledge and fraud prevention experience to equip our merchants with a cohesive solution to alleviate the risks associated with online payment acceptance. Merchants shouldn't have to worry about implementing add-on tools. With this solution, merchants will now have the flexibility to obtain an integrated payment platform as part of a single, comprehensive service."

"First Data is an ideal partner for Accertify," said Jeff Liesendahl, CEO at Accertify®. "Its market leadership in eCommerce and knowledge of customers' environments has already proven to be beneficial for our joint solution. Merchants that take advantage of the combined First Data eCommerce and Accertify platforms will have tools to help stop fraud more efficiently, without the need to develop their own solutions or significant supplements to other solutions they may have purchased."

The agreement with Accertify, in conjunction with the tokenization and encryption solution developed by First Data and RSA, called the First Data® Secure Transaction Management service, dramatically redefines how merchants manage and protect their customer payment data.

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