Fiserv White Paper on Profitability of Mobile Financial Services

In the current economic downturn, financial institutions are finding that it is important to implement a mobile solution that not only enhances the banking experience for customers, but also has the potential to reduce costs and drive revenue. The Fiserv white paper provides a roadmap to help financial institutions maximize the value of the mobile financial services channel, and shares Fiserv expertise in core competencies that include Payments and Customer & Channel Management.

Readers will gain specific insight into:

• How per-transaction costs of the mobile channel compare to other banking channels;
• Lessons that can be drawn from financial institutions? early approaches to online banking and applied to mobile banking;
• Savings that can be realized by migrating consumers to the mobile channel based on actual mobile financial service usage data;
• The key criteria for selecting a mobile financial services solution.

Fiserv mobile product manager Calvin Grimes will present a session exploring this topic at the Mobile Commerce Summit at M Resort Casino and Spa in Las Vegas, June 3 - 5. The luncheon session, "Mobile Banking and Payments: Achieving a Compelling ROI," will be held on June 4 at 12:45 p.m. PDT.

"Fiserv is committed to researching and understanding the latest trends in financial services, and exploring the unique nuances of the mobile channel, so we can become a better partner with our financial institutions," said Calvin Grimes, mobile product manager, Fiserv. "We are sharing this white paper to further discussion within the industry and to demonstrate that compelling financial metrics can be achieved through mobile financial services."