Blackhawk Network Expands Gift Card Malls into Staples Stores
Blackhawk Network has announced an "exclusive relationship with Staples, Inc., the world's largest office products company. Staples’ U.S. stores will now carry Blackhawk’s signature Gift Card Mall™ currently found in grocery stores such as Safeway. Blackhawk’s Gift Card Mall™ features over 300 of the best branded gift cards across a number of different categories including fashion, tickets, electronics, home and sports."
“Staples is a valuable retail outlet for us because of its understanding of the B-2-B aspect of our business,” said Don Kingsborough, chief executive officer of Blackhawk Network. “Working with Staples, we will reach small business owners and give them the ability to purchase prepaid gift cards for their employees in the same place they buy office supplies,” he further commented.
Blackhawk Network’s mission is to simplify the gift card shopping experience for consumers and to give people what they want. Staples is the first office supply store to carry Blackhawk gift cards.
“Consumers love buying and receiving gift cards, and putting the Gift Card Mall™ in Staples stores will make it easy and convenient for our customers to buy a wide variety of gift cards,” said Mark Mettler, senior vice president and general merchandise manager, Staples.
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