Garanti Bank Wins Industry Award for Contactless Loyalty Sticker

Bonus Trink, an accredited success story by MasterCard Europe, is the brand mark of Garanti's contactless suite of payment forms including plastic cards, watches, key fobs and the above mentioned smart sticker, all supplied by OTI.

OTI's smart sticker is an entirely self-contained, contactless payment device that adheres to multiple surfaces including mobile phones, PDAs and more, obviating the need to carry a separate credit card. The special configuration and adhesive on the back of the smart sticker makes it easy to attach to any surface, be it metallic, plastic or other. This feature enables issuers to add contactless payment capabilities to existing mobile devices independent of the handset type and model. The smart sticker upgrades products which are already in circulation, providing a quick time-to-market, cost effective solution, which assists issuers in increasing market share.

Another aspect that has emerged regarding the Smart Sticker, both in Turkey and in its initial introduction in the US has been the "cool factor" especially among university students and the 20-35 year old age group.

Payments are made by placing the smart sticker a few inches away from OTI's Saturn 6000 contactless reader. The Saturn 6000 contactless reader is a leading cost-to-performance contactless reader in the market today, certified by the major financial institutions. OTI has delivered several thousand readers to Garanti Bank for its Bonus Trink Program.

"Mr. Husnu Erel, Garanti's innovation enthusiast Chief Executive Officer for Technology, Operation Services and Marketing, remarked: "Loyalty in payment systems will never be the same with GT."

Oded Bashan Chief Executive Officer & Chairman of OTI said: "Garanti's continued commitment to innovation is admirable, as the Cards & Payments committee recognized. We are proud that OTI's solutions are changing the way people do business in Turkey and all over the world."