Javien's Supports New Visa Micropayment Guidelines

As consumer demand for small ticket items (under $5) increases, merchants incurring transaction fees associated with processing small payments may find it to be cost-prohibitive without the advantage of micropayment aggregation. Javien’s Micropay makes it easy for merchants to aggregate multiple purchases made by the same consumer so they can minimize payment processing fees – in an auditable way that complies with Visa’s carefully set guidelines.

Effective since April 1st, Internet merchants must obtain authorization at the start of each aggregation session, and are restricted to aggregating multiple transactions made by a single consumer to no more than $15 and a maximum time period of three calendar days. Merchants must be able to communicate the details of the transactions to consumers.

“We’re glad Visa has chosen to place standards on micropayment transactions to help guide the marketplace,” said Leslie Poole, CEO of Javien Digital Payment Solutions. “We’ve been offering merchants the ability to track and aggregate micropayments for years with our patented micropayment aggregation engine,” noted Poole. “Our technology helps merchants comply with the guidelines now, without delay.”

Javien Micropay is available as part of Javien’s e-commerce platform or as an a la carte option. Merchants can leverage Javien’s patented adaptive micropayment aggregation technology to batch transactions according to Visa’s new rules.

“We understand that merchants want to minimize transaction costs in order to maximize their revenue,” added Poole. “Our platform’s alignment with Visa’s guidelines allows us to provide our customers with peace of mind, knowing their payment system is fully compliant.”