Innovation Trends in Financial Services to the Underbanked

The Center for Financial Services Innovation has published a new report titled "Innovation Trends in Financial Services to the Underbanked" . "The market opportunity represented by underbanked consumers is being met by a number of startup companies with innovative consumer products, marketing methods and distribution channels, and/or risk management tools. CFSI's evaluation of several of these companies based on customer impact, financial return, and innovation reflects important trends in the underbanked market. Through alternative data, prepaid cards, and marketing and distribution models, these companies provide underbanked consumers with the services needed to access the path to financial prosperity."