BidPay Adds Integrated Checkout Options

Benefits of BidPay integration

• Easy integration: Sellers can take advantage of BidPay Direct Payment tools -- from easy cut-and-paste payment buttons to full access to the Direct Payment API (application programming interface). Third party developers can use the new tools to integrate BidPay into their shopping carts and eCommerce platforms.
• Price: BidPay fees for accepting credit card payments without a merchant account are among the lowest in the industry.
• Easy set up: No merchant account is required. Payments are deposited directly into the seller's bank account.
• Security: Payment information is kept at BidPay -- sellers need not be concerned about the handling or storage of payment card data.
• Sales lift: Adding payment options can drive sales conversion. According to a survey conducted by CyberSource, merchants that accept three or more payment alternatives can see up to a 14% lift in sales conversion.
• Payment options: Sellers can offer BidPay credit card payment processing as their primary payment process or as an addition to their existing options.

"Our goal at BidPay from day one has been to make the online sale an easier, safer, more intuitive event," said David Hansen, president of BidPay. "With BidPay Direct Payments, retailers can build BidPay directly into their own checkout process. Combine that with our lower pricing and the ability to service transactions on both auction and traditional web storefronts, and you have a compelling online payment solution designed to drive incremental sales."