Online Small Business Banking Strategies of Large U.S. Banks
Aite Group has announced a new report that explores the key small-business online banking strategies of large U.S. banks. According to the report, "only 6% have achieved a small-business online banking adoption rate greater than 40%. With the help of aggressive technology deployment plans, and a better understanding of customer needs, 44% of these banks hope to achieve that goal by year-end 2008."
"Large U.S. banks have made a tremendous effort over the last year to better understand the needs of small-business customers, and are leveraging their new-found knowledge to significantly enhance their online banking strategies and offerings," says Christine Barry, research director at Aite Group and author of this report. "Perhaps the most obvious change is the addition of Quicken-like capabilities - such as spending categories, cash flow forecasting, and graphical capabilities - to online banking sites. In addition, several of the largest banks also have plans in place to offer Electronic Invoice Presentment and Payment, online account opening, and tighter security at the transaction level."
Add your comment... (note that all comments are reviewed before they're published)