Chockstone Acquires Peppercoin

“This is a strategic acquisition for Chockstone,” said Jeffrey Lipp, CEO and President of Chockstone. “Peppercoin’s focus on delivering targeted offers to credit and debit card customers to increase frequency for restaurant companies is a perfect fit with our business. We’re fortunate to strengthen and extend our loyalty marketing capabilities with Peppercoin’s innovative and proven services.”

“There is a lot of talk about loyalty marketing services in the processing industry, but Chockstone is the only company that has delivered on the promise of loyalty on a national scale,” said Mark Friedman, CEO of Peppercoin. “Combining our portfolios of business and highly complementary technology creates an unbeatable offering for merchants seeking to improve profitability through loyalty and rewards programs.”

Peppercoin: Easy Enrollment, Real-time Rewards and Reports

Peppercoin gives merchants secure access to their customers’ payments data -- the most relevant and important customer behavioral data -- so they can increase the effectiveness of their loyalty programs based on the analysis Peppercoin’s platform provides.

Consumers can enroll in a Peppercoin-driven loyalty program with a single swipe of their credit or debit card. And with real-time reporting and customer analytics tools, merchants using the Peppercoin system are able to fine-tune offers based on business needs and consumer response.

Chockstone: Driving Effective Loyalty Marketing Programs, Enhancing Services

More than 30,000 retail locations are currently using Chockstone’s loyalty marketing, gift card and payment programs worldwide, with the market for additional loyalty services continuing to grow. Chockstone’s restaurant, convenience store and retail loyalty programs have proven to:

• Increase consumer ‘stickiness’ and brand affinity
• Increase sales and profitability between 8% and 14%
• Increase average ticket price more than 12%

In addition to this acquisition, Chockstone has recently announced several major upgrades to its loyalty marketing platform, including a ‘do it yourself’ Promotions Manager for marketers to launch and manage their own loyalty programs; and Receipt and RespondTM, a receipt-based national advertising network that delivers targeted ads at the point of sale.