Trust in Online Finance - Creating Safe and Trusted Online Offerings
The European Financial Management & Marketing Association has announced a conference titled "Trust in Online Finance - Creating Safe and Trusted Online Offerings" to be held in Brussels on Thursday-Friday, April 26-27.
From the announcement:
"Increasingly, financial firms realize that creating trust online is a business matter that requires strategic and marketing choices as well as technical security solutions; business executives understand that they must not only deter online crime but also create new trust relationships with their online customers.
Local differences have led the various European countries to adopt quite diverse approaches to creating safe and trusted online offerings.
This conference is an ideal opportunity for financial firms to leverage these experiences. Speakers and attendees will share best practices and debate strategic directions for individual firms and for the financial sector at large."
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