Wireless POS Struggles For Adoption In US
The Mercator Advisory Group has published a new report titled "Hungry For Adoption: Pay At Table Viewpoint and Wireless Point-Of-Sale Update" examining the market opportunity in the US for handheld wireless point of sale solutions (wPOS).
With a specific look at Pay at Table for dining, the report examines the arguments for and against adoption of wPOS in restaurants - including the benefits of providing PIN debit solutions to consumers and the potential savings a restaurant could observe based on an expected payment shift. Also considered are the impact of wPOS terminals on operational efficiency, fraud, and theft."wPOS providers are still struggling with their wireless strategies in terms of serving specific US market segments. Despite adding new features and applications to their devices, the value proposition of wPOS is still not being adequately communicated to the market," according to Michael Friedman, Director of Mercator Advisory Group's Emerging Technologies Practice.
Market deployment and current trends in the development of wPOS terminals are explored with a focus on added value technologies and applications. The report examines the impact of new communication standards including WiMax and the 802.11n draft standard. The report concludes with a review of the competitive landscape for wPOS terminals.
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