Aetna, Bank of America Introduce Aetna Healthy Living Credit Card
Aetna and Bank of America have announced the Aetna Healthy Living credit card for Aetna's medical, dental, pharmacy and behavioral health members. The credit card, to be available later this year to qualifying Aetna members, is a rewards-based credit card that facilitates payment of out-of-pocket medical expenses as well as everyday purchases while promoting healthy living at the same time. The Aetna Healthy Living credit card includes a rewards program based on Bank of America's WorldPoints platform.
"As consumers are taking more responsibility for health care decision- making and spending, they are looking for convenient ways to manage their health care dollars. With this card, Aetna is bringing its strong track record in consumer-directed health plans together with an innovative approach to help consumers manage the cost of their health care and facilitate payments to health care professionals," said Mark Bertolini, executive vice president, Aetna Regional Businesses.
Aetna members who apply for and are issued the Aetna Healthy Living credit card will have access to a base rewards program that offers one point for every qualifying retail dollar charged to the card and access to a wide variety of redemption options. Additionally, Aetna Healthy Living credit card members will be rewarded with the following unique features that provide incentives for healthy living.
In addition to these features, Aetna and Bank of America plan to introduce additional health-focused reward opportunities. The credit card is currently available to Aetna's Small Group customers and will be expanded to other customer groups in 2007.
- Earn 3 points for every $1 spent on certain health-related purchases including hospital treatments, doctor and dentist charges, sporting goods stores, fitness and weight loss centers, vitamin stores and more.
- Receive an exclusive 10 percent point redemption discount on dozens of health-related items - gym equipment, spa set, bicycles, blood pressure monitors and more from the WorldPoints catalog.
- Redeem points in the form of statement credits that can help pay for medical copayments made with the Aetna Healthy Living credit card.
- Redeem points for cash rewards that can be used to help pay for health care and other expenses, or deposited to a checking account or a Health Savings Account.
According to Bruce Hammonds, president, Bank of America Card Services, "We are very focused on the health care sector and are proud to partner with Aetna on such an innovative program. This further demonstrates the commitment that Bank of America brings to the health care arena."
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