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Southwest Airlines Gift Cards Sold At Major Retail Locations

Southwest Airlines has announced that you'll be able to purchase the Southwest Airlines southwestgiftcard at stores such as Albertsons, Kroger, Safeway, and at participating SAM'S CLUB and Wal-Mart locations, the southwestgiftcard will be available in either $50 or $100 denominations. Southwest Airlines worked with SmartClixx LLC to distribute the southwestgiftcard at retail locations.

"By being at retail locations, we are making it easier for our Customers to purchase travel on Southwest Airlines, just in time for the holiday season," said Kevin Krone, Southwest Airlines' Vice President of Marketing, Sales, and Distribution. "We've made it easier than ever to give the gift of a destination, and allow friends and family to experience Southwest's outstanding Customer Service, frequent flights, and low fares."

In addition to the newest retail locations, the southwestgiftcard can always be purchased on the airline's web site at and may be redeemed at any Southwest Airlines location, such as, Southwest airport ticket counters, or by calling Southwest's toll-free Reservations line (1-800-435-9792). Additionally, the southwestgiftcard never expires and won't lose value over time.

"We are excited to partner with Southwest Airlines in their launch into retail stores. With our experience in gift card software and multiple retail distribution channels, we look forward to extending their brand even further," said Gary Dinkin, Chief Executive Officer of SmartClixx.

Last November, Southwest launched its southwestgiftcard with tremendous success. Sales trends from last holiday season show that the majority of people buy last-minute gifts, so with the upcoming holidays right around the corner, the southwestgiftcard is a terrific gift-giving option. Some interesting tidbits about the retail gift card market include:

  • Mercator estimates the market for branded third-party gift cards sold at retailers' card racks was worth $3.25 billion at year end 2005.
  • According to Bain & Co., gift card sales in the U.S. totaled about $50 billion in 2005, with consumers spending an average of $248 dollars on gift cards in the year-end holiday season alone.
  • Service provider Stored-Value Systems reports that throughout the year, the average purchase value of gift cards, $40 dollars, has been steady in the past three years.
For an image of the retail southwestgiftcard, click here: . For a complete, updated list of retail locations, please visit:

SmartClixx LLC works with some of the world's largest retailers providing unique in-house Stored Value Card/Gift Card application software and services without charging per-transaction fees. Security, flexibility, streamlined processes and operations, data mining, and future capability with significant cost savings are just a few reasons why Saks Incorporated, Charming Shoppes, Southwest Airlines, Chico's, The TJX Companies, and many others have selected the SmartClixx Stored Value Card solution. For more information about SmartClixx, please visit or call (561) 998-8515.

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