Elvis Presley Prepaid Visa Debit Card
Rock on! Elvis Presley Enterprises and EDP Licensing, Inc. have announced the launch of the first Elvis Presley Prepaid Visa card. According to the website, the card is issued by First Premier Bank.
The launch of the celebrity prepaid cards marks a new era for the debit card. Prepaid debit cards are fast becoming the card of choice among American consumers. Last year, more purchases and bills were paid with debit cards than with checks. For the past two years, debit cards have outgrown their big brother - the credit card. Much like a checking account without the paperwork, prepaid cards offer customers the convenience of a credit card and the no-interest charge advantage of a checking account.According to Paul Cleveland, EDP's founder and CEO, "The Elvis card marks a new era for the success and popularity of prepaid cards. The program will launch with one card and then a series of collectible cards will follow." He added, "We believe this is one of the most unique prepaid card programs ever launched and that it will appeal to the millions of Elvis fans across the country."
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