Why Wells Fargo Is Different
CNNMoney.com posts an interview of Wells Fargo CEO Dick Kovacevich by G. Pascal Zachary of Business 2.0. "He says there's no such thing as an unprofitable customer - just one you haven't figured out how to make money on yet. And, he argues, if a customer is truly unprofitable, that's the company's problem, not the customer's."





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