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Not Ready For Self-Service?

Tags » Merchants

John Schmeltzer writes for the Chicago Tribune about the lack of success in the US market with self-service ordering kiosks in fast-food restaurants. According to Schmeltzer, "while major restaurant chains such as McDonald's Corp., Taco Bell, Burger King and Dairy Queen have considered the idea, none has taken the step to order a roll-out of the technology." Another comment suggests "the country is not quite ready for self-serve." Huh?


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