New CD-ROM-based Gift Card Launched

Initially available through the company's Web site and via phone, the pre-paid digital gift cards will be rolled out across the country later this year in national retail outlets, such as Sears, Kmart and CompUSA, significantly enhancing USN's customer reach by placing the card in front of millions of potential customers. The new cards will also play an important role in enhancing USN's online sales by offering an exciting shopping experience while delivering the Internet's most secure shopping solution with a two-factor authentication process prior to purchase.

"At USN, we pride ourselves on exceeding the customer's shopping expectations and our new digital gift card expands this level of service to our online shoppers," said Mark J. Miller, CEO of USN Corporation. "Because the gift card business is such a large percentage of today's retail purchase environment, the card will help us to grow our online sales and significantly increase our presence with retailers across the country."

imX Solutions' technology utilizes a wallet-sized mini compact disk (CD) to authenticate the user's identity, making secure online transactions possible. The imX CD not only validates the user's identity but has both storage and stored value capabilities, providing the perfect vehicle for multi-media educational presentations or secure application of payments directly to the card.

"Our new USN digital gift card provides a 360 degree branding opportunity for the company while offering the Internet's most secure online shopping solution," said Jim Downes, CEO, imX Solutions. "As the world's first digital gift card, our solution truly represents the next level of e-commerce and is designed to provide our clients with a bridge between retail and online shopping. In the case of USN we anticipate a brand new client base of shoppers who now have a credit card alternative for shopping online and we are excited to be launching this great new card."