NTT DoCoMo, LAWSON Alliance For Mobile Wallet Phones
NTT DoCoMo and LAWSON, Inc. have announced a business alliance that will result in customers using DoCoMo's Osaifu-Keitai phones with wallet functions for a variety of mobile services at LAWSON convenience stores in Japan.
The phones are capable of making credit card payments and obtaining information about store promotions. In addition, DoCoMo will acquire 2,092,000 shares of LAWSON common stock owned by LAWSON as treasury stock, or about 2% of total issued shares, for about nine billion yen on April 14, 2006 (tentative date). The capital tie-up will strengthen cooperation and facilitate faster development and implementation of new services.The deals will converge substantial business assets of the two companies, namely DoCoMo's more than 50 million mobile phone subscribers and LAWSON's some 8,300 convenience stores nationwide. The combination of brands, customer bases, know-how and experience will result in a variety of convenient, value-added services.
Initially, about 100 LAWSON convenience stores will introduce DoCoMo's iD credit card payment service for "Osaifu-Keitai" wallet services by April 30, 2006. The service will be expanded to all LAWSON stores nationwide by March 31, 2007. In addition, users of DoCoMo phones set up for the ToruCa information-capture service will be able to receive announcements about in-store promotions. This service will be offered by all stores by March 31, 2007.
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