India - Sify's Mobile Commerce Via NGPay

Surya Mantha, Sr.Vice President, Interactive Services for Sify Limited, said, “ We are happy to be working with JiGrahak in bringing secure M-Commerce services to the millions of mobile subscribers using GPRS services in India. With the Indian mobile subscriber base growing at the rate of about 2 million users a month, and expected to touch 200 million by 2007, the potential for mobile shopping is huge. We expect to grow the mobile shopping service space with this "one-of-its kind" offering, and work towards being a leader in this area. In addition to buying products & services from SifyMall, Sify broadband users can now also renew their broadband subscriptions through this application using their mobiles for convenience”.

Commenting on the launch of mobile shopping services by SifyMall, Sourabh Jain, Partner, JiGrahak Mobility Solutions, said, “JiGrahak is excited to have Sify on board the NGPay platform. The potential of "Anytime, Anywhere" commerce has been talked about since quite some time but technology and business challenges have remained. We believe that NGPay would help realize this immense potential and define the world of mobile commerce and mobile payments. End-users from around the world can download and use (free of cost) the NGPay application on their mobile handsets from anywhere in the world, provided they have a J2ME enabled phone and an appropriate GPRS subscription”.