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LoanBack - A Finance 2.0 Company

Tags » Consumer Debt, Finance 2.0, Lending

Here's another new approach to democratizing consumer finance: LoanBack, launched back in December. LoanBack takes a much simpler approach than Zopa and Prosper.com - LoanBack is designed primarily for documenting friends and family lending.

From their FAQ: "LoanBack is committed to helping you be more successful when you borrow or lend money from someone you know. By successful, we mean that the loan gets paid back in full, on time."

And, like every good Finance 2.0 company seeking to have a conversation with its market, LoanBack has a blog started by founder Hill Ferguson.

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