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ID Analytics, PassMark Security To Partner

Tags » Authentication, ECommerce Payments, Identity Management, Online Banking, Security

ID Analytics and PassMark Security have announced a partnership to bring the power of authentication and identity risk scoring to online banking and e-commerce. The combined offering will help more companies determine the risk associated with each log-in and safeguard legitimate customers from identity fraud while transacting online.

Under this partnership, ID Analytics and PassMark will work closely together to integrate ID Analytics' Identity Risk Management solutions with PassMark's multi-factor authentication solutions.

The new solution leverages ID Analytics ID Network(TM), the nation's first and only real-time identity fraud prevention system and PassMark's real-time analytics engine to authenticate each log-in. Within the ID Network, ID Analytics' advanced pattern recognition technology works to identify potential identity fraud by applying sophisticated analytics to accurately discriminate safe from unusual identity patterns based on identity information submitted. ID Analytics' technology then applies analytics to verify the genuine identity of a consumer the first time he or she registers for a new account or any high-value service online, and then monitors the activity of the identity over time.

The PassMark system includes both Two-Factor Two-Way Authentication(TM) and real-time, risk-based transaction analysis to protect the front door (i.e., log-in) and the back door (i.e., financial transaction). Since the second-factor of authentication uses devices online users already possess, their computers and phones, the result is unprecedented end-to-end protection for financial institutions and their customers against phishing, spoofing, keyboard logging and other fraudulent attacks, without requiring users to carry any new hardware or install any new software. And with the world's largest database of online banking authentication data, PassMark has the most robust risk analytics available today, providing strong, layered security. PassMark is compliant with FFIEC guidance for customer authentication.

"ID Analytics has a unique best-of-breed ability to verify identities across multiple types of transactions and enrollments," said Bill Harris, Chairman, PassMark Security. "PassMark's solution has quickly become the leading choice for online banking authentication. The combination of our technologies and data will enable our clients to provide better identity fraud protection for consumers as they conduct business and communications online."

"PassMark Security is a pioneer in strong mutual authentication that consumers can actually use," said Bruce Hansen, chairman and CEO of ID Analytics. "With ID Analytics fast becoming the de-facto standard for Identity Risk Management, our technologies are a natural fit to bolster the fight against online fraud."

In other announcements yesterday, PassMark announced partnerships with VASCO, ActivIdentity, and MarkMonitor.

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