Mobile Payments: Wireless Industry and NeuStar Establish Common Short Code '2HELP' for Hurricane Katrina Victims
To provide financial assistance to the victims of Hurricane Katrina through the American Red Cross, NeuStar, CTIA's Wireless Foundation and many wireless industry carriers have established the Common Short Code "2HELP" (messaging to short code 24357, using the keyword "HELP").
Using this short code, wireless subscribers may make cash donations of varying amounts, depending on carrier, to the Red Cross's disaster relief fund. One hundred percent of the donations, which will be charged to donating subscribers' monthly cellular bills, will be channeled to the American Red Cross disaster relief fund. Donations may be made through October 31, 2005.
The application works as follows:
More information from the various wireless carrier websites: Cingular, Sprint, Verizon
- Send the text message "HELP" to SMS short code 24357
- Receive a text message response that reads, "HELP. You are making a $5 donation to the Hurricane Katrina Releif Effort. 100% of your donation will go to the Red Cross. Please reply with a "Y" to confirm."
- Send text message "Y"
- Receive text message response that reads, "HELP, Thx for donating $5 to Hurricane Katrina Relief, Ur donation will be on ur next bill & sent in full to the Red Cross. 4 more info, go to www.redcross.org.





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