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What Chinese Consumers Want From Banks

Tags » Banking Industry, China

Matthias Bekier and Kenny Lam write for the McKinsey Quarterly on what Chinese consumers want from their banks.

While Chinese consumers indicate some willingness to use foreign banks, their preference for local ones is stronger than ever: 78 percent of respondents say that doing business with local institutions is important to them, up from 66 percent in 1999.


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