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Wachovia's New 'Honors' Reward Program

Tags » Banking Industry  »

Jennifer Saranow reports for the Wall St. Journal on Wachovia's new "Honors" reward program.

Wachovia hopes its rewards program will persuade wealthy customers to boost their account balances at the bank rather than transfer money to a brokerage firm or elsewhere.

Posted: May 11, 2005 05:16 AM Pacific |   |   |   Tweet This

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