Visa's Super Bowl Ad
Michelle Gershberg reports for Reuters on Visa USA's upcoming Super Bowl advertising designed to assure consumers about the security of Visa debit cards.
In the ad, a woman cries out for help from a dark city street, distressed that a stolen Visa check card will be easily used by the thief to drain her checking account.
Childhood heroes from Marvel comic books, including Spiderman and Captain America, rush to her aid, only to be disappointed by the false alarm: Visa cardholders are not liable for any fraudulent charges, they tell her.
Stumble It!
Add your comment... (note that all comments are reviewed before they're published)