Transfirst and Ingenico Partner on Prepaid and Stored Value
Ingenico and Transfirst have announced they are partnering on a prepaid and stored value program to be launched by New York Community Bank.
The prepaid and stored value services program, available through TRANSFIRST's and Ingenico's partnership, will enable New York Community Bank to offer its customers credit card cash advance, prepaid long distance and prepaid wireless services, as well as Visa branded gift cards and MasterCard branded stored value debit cards.
"Today and more than ever, retail banks are looking to bring innovative and profitable products to their customer base," said Marla Knutson, president of TRANSFIRST's Financial Institution Services. "These same banks are also searching for ways to address the needs of the 'unbanked' and 'under banked'. Prepaid and stored value products, when hosted on the Ingenico Elite 712 EFT POS terminal, will enable New York Community Bank to offer a comprehensive and profitable suite of products and services. TRANSFIRST is pleased to be a partner of New York Community Bank and to have the ability to deliver this suite of products to all of our financial institution customers."
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