MasterCard Advisors Acquires Watch Hill Partners

Watch Hill Partners specializes in optimization of customer relationships through multiple channels and technologies, such as mobile networks and web services. Watch Hill Partners' Customer Relationship Management (CRM) methodology allows its clients to identify gaps between the business case for CRM and the deployment of processes and technology which affect overall success of CRM programs. Watch Hill Partners will be integrated with Advisors' Customer Experience Group (CEG), which offers a range of strategic and on-the-ground consulting services to companies seeking to deliver differentiated customer experiences. CEG works with clients to implement programs into day-to-day operations which provide meaningful customer experiences that meet or exceed customer expectations.