Online Banking Matures, Competition Heats Up
comScore has released the results of its annual online banking study - finding that "the U.S. online banking population grew 9.5 percent in 2006 versus the previous year, compared to double-digit increases in 2005 (27 percent) and 2004 (47 percent). While aggregate growth has dropped into the single-digits, several individual banks experienced substantial gains in 2006, with both Citibank and Washington Mutual increasing their number of online banking customers by more than 20 percent" - due in part to Citibank's aggressive 'e-savings' campaign and Washington Mutual's continued free checking and 5-percent statement savings accounts.
READ MORE »





