Bankrate Studies Gift Cards
Bankrate.com has released the results of a study of gift cards available from the 20 largest US retailers as well as gift cards offered by Visa, MasterCard, American Express and Discover.
Americans have embraced gift cards with a big materialistic hug. The National Retail Federation reports that three-fourths of us will buy at least one gift card this holiday season, spending a total of $17.34 billion, up $100 million from last year. The average person will buy three cards, most often for relatives outside their immediate family, spending a total of just over $100.





